Donor trust is at an all-time low — and the organizations closing that gap aren’t sending better emails. They’re building better operations. This session draws on Momentive Software’s 2026 Nonprofit Trends Report to show why trust is fundamentally an operational problem, what the data says about where organizations are falling short, and how to build the internal foundation that makes external accountability possible. If your donor retention strategy starts and ends with communications, this session will change how you think about it.
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