The Solomon Schechter Day School of Greater Hartford: GiveSmart Success Story

"Within the first hour of our event, GiveSmart paid for itself and then some. We raised over $13,000 after the first 30 minutes of displaying the live event thermometer at our annual Ner Tamid gala. If you don’t utilize a live thermometer at your fundraising event, you’re leaving money on the table."
Sherri P.
Development Officer, Solomon Schechter Day School of Greater Hartford
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Donations

$32,365

total raised

124

total gifts received from donors

$261

average gift size

Before [GiveSmart], Solomon Schechter had no way to accept donations at fundraising events other than checks or cash, which created significant extra work for donors and staff. They needed a better way for Millennial-aged parents to donate to its fundraising events more easily.  

Challenge & Solution

Solomon Schecter’s Development Officer, Sherri Pliskin, was the first to hear of [GiveSmart]. After seeing another nonprofit organization display a [GiveSmart] live fundraising thermometer at their event, she was impressed with the platform. She decided Solomon Schecter needed their own for their upcoming Annual Ner Tamid Gala. Ner Tamid is Solomon’s annual fundraising gala for parents, students, staff, and school supporters, and hosts between 200 and 300 attendees. After extensive research and comparison, Sherri chose [GiveSmart] for the fundraising thermometer’s ease of use and donors’ ability to give effortlessly from their seats in any amount, via text-to-donate keywords and a shortcode.  

Results

Within the first hour of Ner Tamid, [GiveSmart] paid for itself and then some, as the keynote speaker raised over $13,000 through the fundraising event thermometer. During the following year’s Gala, the live fundraising thermometer raised $18,000 the first hour it was displayed! The school credits the thermometer’s success to the ease of texting to donate to their parents and supporters. The excitement of seeing donors’ names in real-time on the thermometer’s screen also encouraged more in-the-moment giving. Sherri was impressed by her entire experience with [GiveSmart], including the training provided to set up and operate their live fundraising thermometer, text-to-donate, and even script talking points. 

With the partnership of [GiveSmart], the live fundraising thermometer, and text-to-donate at their Annual Ner Tamid campaign, Solomon Schechter surpassed their event goal of $18,000, raising a total of $32,365 from 124 donors.  

About the organization

The Solomon Schechter Day School of Greater Hartford

Solomon Schechter Day School is a Jewish Day School for children from early childhood through 8th grade. Their mission is to help develop each child in an academically challenging and nurturing environment with wisdom and compassion to navigate an ever-changing world. 

 

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