Memorial Medical Center Foundation: GiveSmart Success Story

"Because of the support we received from [GiveSmart], and the amazing fundraising tools it offers, we were able to have tremendous success in exceeding our campaign fundraising goal!"
Candice Wood
Development Events Manager
Products
Key Features

Keyword and text-to-donate

133

total gifts received from donors

$463,408

total raised through this event

$290

average gift size for the event

Every year, Memorial Medical Center Foundation hosts its annual gala with a ‘Dancing for Our Stars’ competition. In previous years, they garnered support through peer-to-peer fundraising strategies, in which the dancers created their own pages and reached out to their networks to ask for donations. In 2018, they were looking for an easier way to collect donations and expand their donor base.

Challenge & Solution

To help Memorial Medical Center Foundation achieve its goals, the [GiveSmart] experts recommended setting up a keyword and using text-to-donate before, during, and after the event to make it easier to reach their constituents, expand their donor base, and encourage in-the-moment giving. During the event, attendees texted their donations using a keyword. With the live thermometer displayed on the main screen, they could see their donations in real-time, creating more excitement than they’d seen at previous events.  

Results

  • 133 total gifts received from donors 
  • $463,408 total raised through this event 
  • $290 average gift size for the event 
About the organization

Memorial Medical Center Foundation

 Memorial Medical Center Foundation, a nonprofit health system, aims to improve the well-being of individuals, families, and communities by making high-quality care easier to access and more affordable. 

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Solutions
Key Features

Keyword and text-to-donate

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