On-Demand Webinar

From Content to Conversion: Marketing Education That Drives 2026 Growth

In today’s competitive landscape, creating great educational content isn’t enough. Associations must market their learning strategically to capture attention, drive engagement, and generate revenue—especially as members demand personalized, career-focused learning.

What you’ll learn:

Why only 44% of members feel associations deliver personalized content and how to close the gap.

How to Define your audience for 2026 by Build personas for early-career learners, mid-career upskillers, and other segments.

Key marketing strategies such as Use bundles, career tracks, and microlearning to attract and retain learners.

Different marketing tactics for Members & Non-Members and how to drive loyalty with exclusive benefits and grow revenue by targeting non-members.

Watch now for an exclusive guide on how to market your LMS content for 2026.

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Presenters

Kristen Wall

VP of Learning & Training Services, Momentive Software

Adam Hostetter

CEO, FUSE Next