"I’ve been very impressed with the resources behind the Teams functionality and their willingness to help with integrating it into our processes."
Products
Key Features
External content access using Path LMS Teams
5,300
people gained access to AIHA's content.
35%
year-over-year increase in revenue from eLearning subscriptions since implementing Teams.
55
active eLearning subscription groups.
The American Industrial Hygiene Association (AIHA) members rely on their services and expertise, including networking and comprehensive educational programming, to ensure the highest level of competency and safety in both scientific and professional fields.
Challenge & Solution
Comprehensive learning programs are a central resource for AIHA members. AIHA aimed to continue offering content tailored to their members’ diverse needs while finding a seamless way to expand their reach by selling to external organizational groups.
Colleen Manning, Program Director of eLearning at AIHA, and her team needed to streamline the purchasing process for organizational groups seeking to enroll multiple learners. Processing individual orders was eating up staff time. AIHA also sought a straightforward way to deliver a variety of eLearning subscription options tailored to the particular sectors and interests of different members.
After vetting numerous learning management systems, Path LMS™ fit the bill for AIHA’s external content delivery goals. With extended membership needs in mind, we recommended that AIHA use the Path LMS Teams feature to enhance their LMS implementation.
The Teams feature enables organizations to extend their reach by selling to external organizations, all within one easy-to-use interface. Within the Path LMS platform, external organizations can assign content to their group of learners and access segmented reports on learners’ progress.
With the ability to grant the desired level of control to external organizations, Path LMS Teams provides organizations with expanded control and versatility.
A built-in feature of Path LMS, Teams offers flexibility so that existing members of the owning organization don’t lose their group access if they are also added to an external organization’s group of learners.
The Teams feature enabled AIHA to deliver content to their over 50 eLearning subscription groups and facilitate large seat number purchases by external organizations seeking to enroll a whole cohort of learners in a course at once.
“[Teams] has allowed for greater brand recognition of the eLearning Subscription and Bulk Purchase program—users know they are getting access to the content due to their participation in a particular program,” said Manning.
Teams has provided AIHA with seamless flexibility and additional features that enhance the usability and marketability of their eLearning Subscription and Bulk Purchase offerings. Associations typically lack the dedicated resources in marketing and sales to grow revenue and a customer base for the eLearning programs they create and sell. Still, Teams allowed AIHA to do just that.
Results
As a result, AIHA saw a 35% year-over-year increase in revenue from eLearning subscriptions since implementing Teams. The organization now has 55 active eLearning subscription groups, and 5,300 people have gained access to AIHA’s content.
In the first year alone, three organizations made bulk educational content purchases. Bulk purchases have accelerated AIHA processing time and efficiency, reducing the need for individual orders.