[GiveSmart], thank you! As we piloted our first workplace giving campaign using online pledge forms, you were very responsive and helpful with the things I didn’t know how to set up and work properly to truly run an effective campaign.

Majel H.

Director of Development

$20,000

collected

150

forms completed

Before leveraging digital channels to expand its donor reach, Great Rivers United Way relied on traditional workplace giving methods, such as payroll deductions and paper pledge forms.   

Challenge & Solution

By leveraging [GiveSmart] solutions, and at the request of their corporate partners, Great Rivers United Way launched two pilot programs to test online pledge forms in place of the standard paper pledge forms they had been using.  

[GiveSmart’s] online workplace giving campaigns allowed them to:   

  • Alleviate all paperwork associated with using paper pledge forms  
  • Send daily campaign reports and updates to all participants  
  • Leverage meaningful content through videos hosted on the form to show the impact that donors create through their donations  
  • Collect donor information more easily  
  • Deployed an ‘impact calculator’ which showed in real-time how donations were being distributed  

Results

Using [GiveSmart’s] online workplace giving forms, Great Rivers United Way raised $20,000+ in workplace donations through the platform and had 150+ digital forms completed from employees through their corporate partnerships after launching the two pilot programs.   

About the Organization

Great Rivers United Way

Great Rivers United Way is working to advance the common good and create opportunities for a better life for everyone in its six-county region: Buffalo, La Crosse, Monroe, Trempealeau, and Vernon counties in Wisconsin, and Houston County in Minnesota. Great Rivers United Way focuses on the building blocks for a good life:  

United Way’s goal is to create long-lasting changes in the Coulee Region by addressing the underlying causes of these problems. Living united means being a part of the change.