Reimagining Member Value: E-commerce Strategies for Associations
Are you looking for more strategies to diversify your revenue streams? Maybe it’s time to try product bundling—a common e-commerce tactic that drives both the value perception and the purchase volume of an item, course, event, membership, or other product.
When you leverage product bundling, your association can deliver a convenient, member-centric experience, all while using your association management software (AMS).
Read our guide to discover how to implement product bundling in your AMS and how to strengthen non-dues revenue. Here’s what you’ll learn:
What product bundling is and how it benefits your organization
E-commerce trends impacting member expectations
Strategies to shape product bundling at your association